- With an 11.8% increase in the tourism businesses in Q2 2023/2024, the Pierre & Vacances-Center Parcs Group stepped up its growth, posting an almost 9% rise in first half revenue1 relative to H1 2022/2023, across all brands.
- The Group expects full-year revenue growth in line with its targets and is confident in a sharp increase in operating profitability, driven especially by strict execution of the Reinvention plan.
Franck Gervais, CEO of Pierre & Vacances -
Center Parcs , stated:
“In H1 2023/2024, the Pierre & Vacances -
Center Parcs Group continued to grow, posting an almost 9% increase in revenue from the tourism businesses. This performance validates the quality of the value proposition of each of our brands and the relevance of their strategies. It also rewards the work of our teams, who are committed on a daily basis to providing close support to our guests and confirms our ability to accelerate growth in our operating profitability over the year as a whole.”
Revenue from the tourism businesses
During Q2 2023/2024, the Group accelerated growth in its business with a revenue increase of 11.8% (+5.9% in Q1), bringing revenue from the tourism businesses to €767.5 million for the first half as a whole (+8.9%).
Accommodation revenue
Accommodation revenue totalled €597.4 million during the first half of 2023/2024, up 8.6% relative to the year-earlier period.
Growth in revenue was driven by the rise in average letting rates (+5.7%) and the number of nights sold (+2.7%).
The occupancy rate was up by 0.8 points to 70.1% over the period (vs. 69.3% in H1 2022/2023).
RevPar4 was up 7.2% compared with H1 2022/2023.
All brands contributed to the increase in revenue:
Growth was driven by the Domains in the BNG5 region and was boosted by a rise in average letting rates (+7.5%) thanks to the premiumisation strategy and park renovation works, and by a rise in the number of nights sold (+1.6%).
Business at the French Domains was penalised by the partial unavailability of cottages at Domaine des Hauts de Bruyères and Domaine des Bois Francs, which were being renovated during the first half.
The occupancy rate was down by 0.8 points to 71.2% over the period.
RevPar was up 6.4%.
Last Minute, Meivakantie, Pasen, Pinksteren, Hemelvaart,
Zomervakantie, Herfstvakantie, Kerstvakantie, Voorjaarsvakantie,