- Resilient activity with first-half economic revenue1 up +1.8% vs the first-half 2024/2025, o.w. +6.0% across all tourism brands.
- Continued development of the tourism offering with the signing of strategic partnerships for Pierre & Vacances and Adagio, and the takeover of campsite franchises by maeva&co.
- Rising customer satisfaction across every brand.
- Expected growth in activity and results over the full-year 2025/2026, given the booking momentum in the second half of the year and the continued cost discipline, with an adjusted EBITDA target2 of €185 million.
Highlights
Launch of a loyalty programme by Center Parcs
On 2 December 2025, Center Parcs Europe announced the launch of Friends, its new loyalty programme.
Unlike traditional points-based programmes, Friends focuses on progression, while taking into account the different ways of being loyal to the brand: each stay enriches the customer's profile, enabling them to unlock badges and levels that open access to exclusive and cumulative benefits.
With Friends, Center Parcs is taking a major step forwards in its customer relationship. With nearly 50% of its clientele already loyal, recognising and valuing this commitment is a direct driver of satisfaction and recommendation. This programme is also a strategic lever to encourage the second stay, a key factor in building loyalty, while reducing the average time between two stays.
Consolidated revenue as per Operational Reporting
In H1 2025/2026, activity is growing across every brand:
- Center Parcs: +5.8%
This growth, driven both by the increase in the number of nights sold (+4.2%) and by the rise in the average selling price (+1.5%), benefits both:
- French Domains: +8.8% (notably with strong performances from the extension of the Villages Nature Paris Domain) and +5.2% excluding the impact of the complete closure of the Hauts de Bruyères Domains for 2 months in Q1 2024/2025 (renovation now bearing fruit with a RevPar increase of nearly 20%);
- BNG region7: +4.1%, o.w. +5.8% in Germany, +4.1% in Belgium and +2.7% in the Netherlands.
Last Minute, Meivakantie, Pasen, Pinksteren, Hemelvaart,
Zomervakantie, Herfstvakantie, Kerstvakantie, Voorjaarsvakantie,
of liever naar Summio Vakantieparken of Topparken !
