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vrijdag 5 april 2013

Center Parcs features real family’s memories in online ad campaign


Last month Center Parcs features personal photos from five family’s breaks at Center Parcs in its online ad campaign; sharing real memories to bring its forest settings to life.

In its Facebook competition which ran early this year, Center Parcs asked its guests to upload a photo of their break at Center Parcs, with the chance to have their image star in its online ad campaign; putting real photos in one of Center Parcs’ recognisable background settings.

Over 2,723 entries were received and five family photos were chosen to feature on www.centerparcs.co.uk , judged on composition, theme and creativity of the photograph.

The five chosen families not only star in the short break provider’s website campaign but also won £100 Center Parcs vouchers to spend on their next break.

Sales and Marketing Director, Colin Whaley said: “Over the years the Center Parcs forest setting has been the backdrop to millions of life-long family memories. Sharing some of our guest’s special moments in time as part of our online advertising campaign is the perfect way to show what a break at Center Parcs is all about.

“We’ve had a fantastic response from families eager to share their special memories at Center Parcs and, with thousands of photos to choose from, it was an extremely difficult decision to choose the final five. The family photos starring in our ads capture each families own unique memories and all that there is to do at Center Parcs. We hope our guests enjoy sharing them as much as we do.

Bron en hele artikel: Center Parcs UK

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